WKTI May Be Gone, But the Half Off Hookup Isn’t!
As most Milwaukee area radio listeners know, last week 94.5 WKTI became 94.5 Lake FM in a surprise format change. As we wondered the day of the announcement, what was going to become of the Half Off Hookup promotion with the change? Our question was partially answered on Friday when the scheduled sale of gift certificates to Tadpoles in Delafield went on as normal. The Half Off Hookup website is still active and has several offers available now, and several offers coming up in the next several weeks. An offer is scheduled to go on sale at 9:00 tomorrow for Eduardo’s Natural Pizza Restaurants. This offer is the typical $50 worth of gift certificates (5 – $10 gift certificates) for $25. The nice thing about this offer is that unless you read MilwaukeeConsumer.com, you wouldn’t know about it. So, the competition to get the gift certificates (only 100 offered) shouldn’t be as tough as it would be if it was being promoted on the radio.
WKTI Format Change and the Impact on Half Price Hookup
If you haven’t heard the news yet, about one hour ago 94.5 WKTI announced a format and name change. The new station is called 94.5 Lake FM. Gone are all of the on air personalities and the Loyal Listener Club.
94.5 Lake FM’s new web page makes no mention of the Half Price Hookup promotion that they were running and that we were featuring weekly on MilwaukeeConsumer.com. If you go to yesterday’s post about this weeks deals you will see that the link to their old Half Price Hookup is still working. It will be interesting to see if this weeks Tadpoles promotion still goes ahead tomorrow morning. There are still several other half price deals available through the Half Price Hook Up page for deals from previous weeks that hadn’t sold out yet. Most likely those deals will move to the WTMJ Deal of the Week promotion.